Custom websites.
Built around your business.
Websites, applications, and AI systems — designed, built, and improved after launch.
Clinton Ehrlich · Co-Founder & CEO · craftdigital.ai
Next →The operators behind the work.
Co-Founder & CEO
Clinton Ehrlich
Clinton leads business strategy, growth, and client engagements, bringing decades of experience across marketing, sales, and operations. He works with leadership teams to identify opportunities, connect business processes, and turn AI and technology into measurable business outcomes.
Co-Founder & CTO
Derek Brenner
Derek leads technology strategy, architecture, and engineering, designing the connected systems behind Craft's solutions. He brings together custom software, data, integrations, automation, and AI to build reliable, scalable platforms that support real business operations.
03Connection
We build the software behind great ideas.
A custom software company working across websites, applications, AI systems, and business infrastructure. We turn ideas and designs into reliable, production-ready software.
- 01
Custom Development
Websites, web applications, portals, mobile applications, and internal business systems.
- 02
Proven Solutions
Self-optimizing websites, SEO and AI search infrastructure, intelligent communications, and automation.
- 03
Managed Infrastructure
Ongoing monitoring, maintenance, support, and technical improvements after launch.
Automotive · Real estate · Schools · B2B sales · Private medical · Waste management · Restaurants · Events · Marketing · Manufacturing · and more
Los Angeles · Fort Collins
04Confidence
Designed for the business. Built for the real world.
Custom websites, applications, presentations, and management dashboards.
05Websites
Get a custom website built in 30 days (or less).
AI, SEO, and AEO included.
Add a banner for our fall promotion…
Add Sarah Chen to the team page…
Publish our October webinar…
Update the pricing FAQ…
Custom design + development · SEO + AEO built in · AI Website Agent included · Continuous optimization · ~30-day build
06Process
A faster build. A better website.
Approximately 30 days, depending on scope and readiness.
Craft Digital
Discover
A short intake call, then a written summary of what the site has to do.
Collect
Content, brand and requirements land in one shared workspace.
Define
Structure and design, drafted with Claude and reviewed with you.
Build
Production code on Lovable, engineered and reviewed by our team.
Review
Three structured rounds of feedback, pinned directly on the live build.
Launch
Go live, then keep improving it.
07Confidence
Your brand, built to the pixel.
- Visual fidelity
- Responsive behavior
- Typography and spacing
- Animation and interaction
- Accessibility
- Performance
- Quality assurance
- Reliable deployment
Figma design
Production website
Your designs — or ours — become the specification.
08SEO + AEO
Built for how people search today.
Traditional search and AI search: Google, Bing, ChatGPT, Claude, Perplexity, Gemini and Grok.
Google
Search
Bing
Search
ChatGPT
AI search
Claude
AI search
Perplexity
AI search
Gemini
AI search
Grok
AI search
SEO + AEO from day one.
09Differentiation
Launch is the beginning.
Our websites are built for ongoing performance, discoverability, and improvement.
- 01
SEO
Traditional search visibility and technical optimization.
- 02
AEO + AI Search
Structured, useful content designed for discovery through AI-powered search.
- 03
Performance
Site speed, accessibility, usability, and technical health.
- 04
Ongoing Optimization
Monitoring, recommendations, and approved improvements after launch.
- Monitor
- Identify
- Improve
- Measure
Monitoring is automated. Changes go live only once approved.
Accessibility checked against ADA, WCAG 2.2 AA, the Unruh Act and Section 508 — and kept current.
Introducing Crafty
The website you talk to.
An interactive website management console.
Just tell it what you want changed. Review the preview. You decide what goes live.
Content Management Console Connected
Add a banner for our fall promotion.↑
CraftyI’ve drafted your banner. Here’s how it will look on your website.
Announcement banner added to Home
Review before publishing →You approve every change. Nothing publishes on its own.
fieldandform.build Pending approval
Residential design + build
Built carefully.
Made to last.
Renovations and custom builds for homes with high standards.
Plan · Build · Finish
One website. One team. One system.
A custom website, built around the business.
With intelligence and everyday management included.
The website
Custom development, responsive experiences, forms, integrations, analytics, and security.
The intelligence
SEO + AEO foundations, AI-search readiness, performance monitoring, and continuous optimization.
The AI agent
Update content, add announcements, publish events, manage team members, and schedule changes.
A management console, not a page builder.Routine updates stay simple. New pages, integrations, and functionality go to Craft for review and development.
Your code. Your data. Your domain.Your assets and accounts remain yours. Monitoring is automated; published changes need approval.
12Expansion
Websites are the foundation. We build what comes next.
- 01
Custom Web Applications
Customer portals, dashboards, membership experiences, and internal tools.
- 02
Mobile Applications
Branded customer experiences, event apps, and purpose-built mobile software.
- 03
Commerce + Membership
Connected ecommerce, subscriptions, wine clubs, and customer experiences.
- 04
AI Voice + Chat
Customer assistance, inquiries, booking, and information retrieval.
- 05
Business Automation
CRM connections, communications, follow-up, reporting, and operational workflows.
- 06
AI Strategy + Development
Understanding a process, finding opportunities, and building the right systems.
Every system connects back to the website and the business behind it.
13Partnership
Start with one project.
- 01
Discover
A short call about the business, the goals, and what the website or system has to do.
- 02
Scope
Pages, functionality, integrations, timeline, and approvals, agreed in writing.
- 03
Build
We build, review with you in three rounds, and launch — then keep improving.
Thank you for your consideration.
Let's build something that keeps working.
ATechnical appendix
The stack follows the project.
Architecture is selected for each project's requirements. Tools we commonly work with include:
- Lovable
- React
- GitHub
- Supabase
- Vercel
- PostgreSQL
- n8n
- Claude
- OpenAI
Built on Lovable. Engineered by Craft.
Your code. Your data. Your domain. Your assets. Your accounts.
Ownership and licensing are governed by the applicable project agreement, including any reusable Craft components and third-party services.